Privacy policy.

The General Data Protection Regulation, or GDPR, is a European privacy law which came into effect May 25, 2018. The GDPR regulates how individuals and organizations may collect, use, and retain personal data

What information we collect.

  • We currently use Cookies to collect data on visitors to this website. This information includes location data, browser usage IP addresses and email addresses, if you have emailed us through our website. We use this information to monitor traffic and visitors to this website, and use the information to improve our service.

  • We do not sell or share this information with anybody else, no third parties.

  • We will store this information for 1 year. You will only be contacted if you have requested a reply or made and enquiry. We will not send you unsolicited marketing emails.

  • We do not operate outside of the United Kingdom.

  • Any other information required under the GDPR.

Cookies and similar technologies

A cookie (or such similar technology) is a text file containing small amounts of information that may be stored on your computer or mobile device ("terminal equipment”). For example, such technologies can be used by websites to:

  • Identify visitors

  • Enable the website to function efficiently

  • Personalize content

  • Permit online behavioral target advertising

Similar technologies include pixels, tags, local storage, and device fingerprinting.

In the EU, cookie laws are currently governed by the E-Privacy Directive. The cookie laws in the EU require website owners to take a number of key steps prior to dropping non-essential cookies (essential cookies are also known as “strictly necessary” cookies) on EU visitors. Websites that drop non-essential cookies must, through the use of a cookie banner, take the following minimum steps:

  1. Provide clear and comprehensive information regarding the websites cookie usage;

  2. Which is prominently displayed and easily accessed on the website; and

  3. Obtain consent from the website visitor to drop the non-essential cookies.

The GDPR changed the concept of consent required from visitors. Previously websites relied on implied consent, where continued use of the website was considered sufficient consent to drop non-essential cookies. Since the introduction of the GDPR, unambiguous consent is required from a website visitor, meaning the visitor must provide “clear affirmative action consent” to the use of non-essential cookies. Affirmative consent must be obtained from the visitor prior to non-essential cookies being placed on their device. The website must also allow the visitor to manage their cookies preferences.

For more information on cookies and similar technologies, see the UK’s Information Commissioner’s Office recent and detailed guidance on cookies and similar technologies.